16.07.25
Bringing Zen to Life - A Brand Built to Energise
We brought Zen Energy Drinks’ bold vision to life with a vibrant brand and standout packaging. Plant-powered and Stockholm-born, Zen is redefining energy drinks - now scaling fast across the Nordics with launches in Finland and Sweden this year.
We’ve been quietly working behind the scenes to build something exciting, and now it’s not just live - it’s scaling rapidly.
Zen Energy Drinks came to us with a bold vision: to energise the drinks category with something better. Plant-powered, Stockholm-born, and driven by a mission to support people and the planet, Zen isn’t just another energy drink; it’s a refreshing new contender. Our task was to bring this vision to life through sharp strategy and standout design.
Together with the Zen team, we developed a vibrant visual identity and packaging design that connects with a wellness-minded audience and stands out in a crowded space. And now, that work is reaching shelves across the Nordics.
After launching in Sweden last year and proving strong consumer demand, Zen built a compelling case for national expansion. That momentum has already paid off: Finland launched this summer, and Sweden’s second-largest retailer is preparing to roll out Zen nationwide this autumn.
It’s a major milestone and just the beginning.
We’re proud to have helped shape a brand that’s energising people and pushing boundaries in a space ready for change.
To find out more, visit: www.zenenergydrinks.com
