17.11.25
O&G brings the Ridgeview sparkle to Oxford Street
A standout Oxford Street window takeover and in-store activation created for Ridgeview’s “Life is for celebrating” campaign.
We’ve teamed up with award-winning English sparkling wine producer Ridgeview Wine Estate on a standout John Lewis Oxford Street window takeover and in-store activation, live until 22 November.
Working closely with the Ridgeview team, we led the creative direction, design, production and installation, transforming the window into a premium showcase with a custom cut-out panel, metallic backdrop and reflective props to bring their “Life is for celebrating” message to life.
The window sits alongside Ridgeview’s in-store tastings and prize giveaway, adding a moment of celebration to one of the UK’s busiest retail spots.
