A nationwide specialist, they deliver the Access to Work Mental Health Support Service on behalf of the Department for Work and Pensions.
The brand logo had to remain the same, but the guidelines needed reinventing, including a new colour pallet, fonts, icons, patterns, photography, and tone of voice. Giving the brand creativity, depth, and flexibility while being more aligned to our audience.
Once the guidelines were approved, we then implemented the refresh across a new Drupal-based website, welcome pack, employer toolkit, supporting collateral and social media assets.
To find out more visit: https://able-futures.co.uk