04.04.25
Don’t Tell Mama: A Loud and Proud New Identity
Introducing the bold new identity for Don’t Tell Mama - Butlins’ ultimate LGBTQ+ weekender.
We loved working with E3 and Butlins to craft a striking visual identity for this brand-new event, from the high-impact logo to a suite of vibrant marketing materials designed to capture the energy and spirit of the weekend.
From neon-infused club nights to dazzling drag performances and unforgettable headline acts, Don’t Tell Mama needed a brand that felt just as bold, playful, and unapologetic. We think we nailed it!
So grab your tickets before they’re gone… but remember, the secret is out - just Don’t Tell Mama!
